Cloud Migration Research Paper Example | Topics and Well Written Essays - 1000 words

Cloud Migration - Research Paper Example The Amazon may be able to exploit the service opportunity provided by the Amazon Web Services (HORNE, 2011). In the year 2011, the Amazon Web Services (AWS) was responsible for the profit gain of approximately $1.19 billion as estimated in a report. In October, same year the business was estimated as a billion-dollar run rate and out of which around $108 million or 9% was mentioned as a pure profit for Amazon Web Services. However the company was able to maintain its profit gaining history constantly by lowering the cost spent on cloud services. This is acknowledged because the company utilizes a cost-plus pricing model. In addition, the cost of delivering the services adds up to 10% premium that continues to fall as, Amazon leverages its economies of scale to purchase and operate more gear and bandwidth at less prices. Though, the margin related to profit remains flat as mentioned in a report. Conversely, the Amazon Web Services (AWS) compromises on a particular portion of Amazonâ⠂¬â„¢s overall technology expense in order to drive slowly, predictable profit from it is a good thing. The analysts estimate that the non-AWS technology expenditures is approximately 4 percent of the total sales â€Å"representing the largest opportunity for operating margin expansion in the near-term.† The cost lowering technique leads the company towards great percentage of profit. Conversely, the report submitted by the Morgan Stanley does not represent the possibility for the Amazon Web Service (AWS) to actually start rising on a margin because the company is expanding its services beyond pure infrastructure and managed services (HORNE, 2011). The database services NoSQL DynamoDB for instance; it provides a service for the Amazon that helps the company to add value or cost outside the delivery services of Cloud-based infrastructure. There is also stories of a huge data analytics services that are able to provide higher-level services as compared to Amazon Web Service (AW S) and its current Elastic Map Reduce offerings. However, there is still a possibility of AWS expanding its licensing activities as it is embedded as the de facto clod computing platforms for several companies, other service providers and software specialist. Adobe The Adobe has announced two new achievements in order to remain relevant as a desktop computing. Following are the two new acquisitions a creative cloud to augment its Creative Suite software and a handful of touch-based tablets apps. Equally, the company has launched its existing released Flash Player 11 and Air 33 updates. Adobe said that it had acquired Type kit, an online font provider, and that it has signed an agreement  to acquire Nitobi, creator of the open-source HTML5-based mobile development framework Phone Gap and Build, a hosted development and app creation service (Rossello, 2011). In a conference call for the press, Adobe VP of product management Lea Hickman described the company's news as a major initiat ive that radically redefines the creative process. CTO Kevin Lynch called the company's Creative Cloud "a major component in the transformation of